The customer is not always right

Consumers can sustain markets that are morally questionable. They can make immoral or morally suspect demands of individual businesses, especially small businesses. Even when they do not, the costs to firms of consumer protection can sometimes drive them to ruin. This paper presents cases where defe...

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Bibliographic Details
Main Author: Sorell, Tom (Author)
Format: Electronic Article
Language:English
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Published: Springer Science + Business Media B. V 1994
In: Journal of business ethics
Year: 1994, Volume: 13, Issue: 11, Pages: 913-918
Further subjects:B Consumer Protection
B Individual Business
B Small Business
B Economic Growth
Online Access: Volltext (JSTOR)
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Description
Summary:Consumers can sustain markets that are morally questionable. They can make immoral or morally suspect demands of individual businesses, especially small businesses. Even when they do not, the costs to firms of consumer protection can sometimes drive them to ruin. This paper presents cases where deference to the consumer is variously unwarranted, cases that may prompt second thoughts about some kinds of consumerism.
ISSN:1573-0697
Contains:Enthalten in: Journal of business ethics
Persistent identifiers:DOI: 10.1007/BF00871704