Moral theory and defective tobacco advertising and warnings (the business ethics of Cipollone v. Liggett Group)

Traditional moral theories help corporate decision-makers understand what position consumers, like Rose Cipollone, in Cipollone vs Liggett Group, will take against cigarette manufacturers who fail to warn of the dangers of smoking, conceal data about addiction and other dangers, from the public, as...

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Bibliographic Details
Main Author: Quinn, John F. (Author)
Format: Electronic Article
Language:English
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Published: Springer 1989
In: Journal of business ethics
Year: 1989, Volume: 8, Issue: 11, Pages: 831-840
Further subjects:B Business Ethic
B Tobacco Advertising
B Moral Theory
B Position Consumer
B Economic Growth
Online Access: Volltext (JSTOR)
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Description
Summary:Traditional moral theories help corporate decision-makers understand what position consumers, like Rose Cipollone, in Cipollone vs Liggett Group, will take against cigarette manufacturers who fail to warn of the dangers of smoking, conceal data about addiction and other dangers, from the public, as well as continue to neutralize the warnings on cigarettes by deceptive advertisements.
ISSN:1573-0697
Contains:Enthalten in: Journal of business ethics
Persistent identifiers:DOI: 10.1007/BF00384524