Integrated marketing communication: a spiritual and an ethical Islamic perspective
| Autori: | ; |
|---|---|
| Tipo di documento: | Stampa Articolo |
| Lingua: | Inglese |
| Verificare la disponibilità: | HBZ Gateway |
| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| Pubblicazione: |
2016
|
| In: |
International journal of islamic marketing and branding
Anno: 2016, Volume: 1, Fascicolo: 4, Pagine: 305-320 |
| Altre parole chiave: | B
Marketing Strategy
B Ethics B integrated marketing communication B spiritual elements B Islam B Aufsatz in Zeitschrift B Religione B IMC |
| ISSN: | 2055-0944 |
|---|---|
| Comprende: | Enthalten in: International journal of islamic marketing and branding
|
