Wie Werbung wirkt: Erkenntnisse des Neuromarketing
Authors: | ; |
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Format: | Print Book |
Language: | German |
Subito Delivery Service: | Order now. |
Check availability: | HBZ Gateway |
WorldCat: | WorldCat |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
Freiburg Berlin München
Haufe
2008
|
In: | Year: 2008 |
Edition: | [Nachdr.] |
Standardized Subjects / Keyword chains: | B
Advertising effects
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Further subjects: | B
Marketing
Psychological aspects
B Advertising Psychological aspects B Motivation research (Marketing) |
Item Description: | Literaturverz. S. 191 - 195 |
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ISBN: | 3448072516 |