Wie Werbung wirkt: Erkenntnisse des Neuromarketing
| Authors: | ; |
|---|---|
| Format: | Print Book |
| Language: | German |
| Subito Delivery Service: | Order now. |
| Check availability: | HBZ Gateway |
| WorldCat: | WorldCat |
| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| Published: |
Freiburg Berlin München
Haufe
2008
|
| In: | Year: 2008 |
| Edition: | [Nachdr.] |
| Standardized Subjects / Keyword chains: | B
Advertising effects
|
| Further subjects: | B
Marketing
Psychological aspects
B Advertising Psychological aspects B Motivation research (Marketing) |
| Item Description: | Literaturverz. S. 191 - 195 |
|---|---|
| Physical Description: | 195 S., Ill., graph. Darst., 24 cm |
| ISBN: | 3-448-07251-6 978-3-448-07251-8 |
