Sri Lankan Influencer Monks: Conflict and Intolerance on Social Media

Social media platforms define incentives for influencers through algorithmic manipulation of content promotion. In Sri Lanka, these incentives create complications for Buddhist monk influencers, who occupy a nationally specific nexus between religion, media, and government. Social media create new d...

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Bibliographic Details
Main Author: Paolillo, John C. (Author)
Format: Electronic Article
Language:English
Check availability: HBZ Gateway
Interlibrary Loan:Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany)
Published: 2025
In: Journal of religion, media and digital culture
Year: 2025, Volume: 14, Issue: 3, Pages: 344-386
Further subjects:B monastic discipline
B sentiment
B Buddhism
B Social media
B Commitment
B platforms
Online Access: Volltext (kostenfrei)
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Description
Summary:Social media platforms define incentives for influencers through algorithmic manipulation of content promotion. In Sri Lanka, these incentives create complications for Buddhist monk influencers, who occupy a nationally specific nexus between religion, media, and government. Social media create new domains for religious communication without the protections afforded to Buddhism by state-controlled media, but the demands of influencer practice create hazards for monastic discipline. These observations are substantiated by examining a set of social media interactions between Buddhist monks and other influencers. A common outcome of these interactions is that non-Buddhists, Buddhist laity, and monks whose social media expressions are deemed by government authorities to be insufficiently orthodox face detention under religious protection laws.
ISSN:2165-9214
Contains:Enthalten in: Journal of religion, media and digital culture
Persistent identifiers:DOI: 10.1163/21659214-bja10139