Spiritual experiences in the marketplace: Why is it possible?
For some churches, declining attendance and membership numbers are a given. From a marketing and business perspective, churches are experiencing growing competition on a spiritual level from the world of business within the experience economy. It seems as if the church is slowly losing the battle. T...
| Κύριος συγγραφέας: | |
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| Τύπος μέσου: | Ηλεκτρονική πηγή Άρθρο |
| Γλώσσα: | Αγγλικά |
| Έλεγχος διαθεσιμότητας: | HBZ Gateway |
| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| Έκδοση: |
2018
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| Στο/Στη: |
HTS teologiese studies
Έτος: 2018, Τόμος: 74, Τεύχος: 3 |
| Άλλες λέξεις-κλειδιά: | B
Spirituality
B Experience B Μάρκετινγκ B Church Attendance |
| Διαθέσιμο Online: |
Volltext (kostenfrei) Volltext (kostenfrei) |
| Σύνοψη: | For some churches, declining attendance and membership numbers are a given. From a marketing and business perspective, churches are experiencing growing competition on a spiritual level from the world of business within the experience economy. It seems as if the church is slowly losing the battle. This is an opinion article based on original research and observing, discussing and reading about innovation within a market where the quest for experiences is growing. |
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| ISSN: | 2072-8050 |
| Περιλαμβάνει: | Enthalten in: HTS teologiese studies
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| Persistent identifiers: | DOI: 10.4102/hts.v74i3.5129 |
