Privacy behaviour: a model for online informed consent

An online world exists in which businesses have become burdened with managerial and legal duties regarding the seeking of informed consent and the protection of privacy and personal data, while growing public cynicism regarding personal data collection threatens the healthy development of marketing...

Full description

Saved in:  
Bibliographic Details
Authors: Burkhardt, Gary (Author) ; Boy, Frederic (Author) ; Doneddu, Daniele (Author) ; Hajli, Nick (Author)
Format: Electronic Article
Language:English
Check availability: HBZ Gateway
Journals Online & Print:
Drawer...
Fernleihe:Fernleihe für die Fachinformationsdienste
Published: Springer Science + Business Media B. V 2023
In: Journal of business ethics
Year: 2023, Volume: 186, Issue: 1, Pages: 237-255
Further subjects:B Informed Consent
B Privacy
B information management
B Mass data
B Aufsatz in Zeitschrift
B marketing ethics
B Personal data
B Theory of planned behaviour
Online Access: Volltext (kostenfrei)
Volltext (kostenfrei)