Privacy behaviour: a model for online informed consent

An online world exists in which businesses have become burdened with managerial and legal duties regarding the seeking of informed consent and the protection of privacy and personal data, while growing public cynicism regarding personal data collection threatens the healthy development of marketing...

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主要作者: Burkhardt, Gary (Author)
其他作者: Boy, Frederic ; Doneddu, Daniele ; Hajli, Nick
格式: 电子 文件
语言:English
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Interlibrary Loan:Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany)
出版: 2023
In: Journal of business ethics
Year: 2023, 卷: 186, 发布: 1, Pages: 237-255
Further subjects:B Informed Consent
B Privacy
B information management
B Aufsatz in Zeitschrift
B Big Data
B marketing ethics
B Personal data
B Theory of planned behaviour
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