Moral Salience and the Role of Goodwill in Firm-Stakeholder Trust Repair

Re-establishing trust presents a complex challenge for a firm after it commits corporate misconduct. We introduce a new construct, moral salience, which we define as the extent to which the firm’s behavior is morally noticeable to the stakeholder. Moral salience is a function of both the moral inten...

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Detalles Bibliográficos
Autores principales: Brown, Jill A. (Autor) ; Buchholtz, Ann K. 1952- (Autor) ; Dunn, Paul (Autor)
Tipo de documento: Electrónico Artículo
Lenguaje:Inglés
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Interlibrary Loan:Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany)
Publicado: 2016
En: Business ethics quarterly
Año: 2016, Volumen: 26, Número: 2, Páginas: 181-199
Otras palabras clave:B goodwill
B moral salience
B firm misconduct
B psychological contracts
B Trust
B Moral Intensity
Acceso en línea: Volltext (JSTOR)
Volltext (lizenzpflichtig)
Volltext (lizenzpflichtig)
Descripción
Sumario:Re-establishing trust presents a complex challenge for a firm after it commits corporate misconduct. We introduce a new construct, moral salience, which we define as the extent to which the firm’s behavior is morally noticeable to the stakeholder. Moral salience is a function of both the moral intensity of the firm’s behavior and the relational intensity of the firm-stakeholder psychological contract. We apply this moral salience construct to firm misconduct to develop a model of trust repair that is based on goodwill, and moderated by the firm’s stakeholder culture.
ISSN:2153-3326
Obras secundarias:Enthalten in: Business ethics quarterly
Persistent identifiers:DOI: 10.1017/beq.2016.27