Ethical Behavior of Marketing Managers and MBA Students: A Comparative Study
The ethical tendencies of graduate business students from the United States were examined by analyzing their reactions to ethical dilemmas in a replicated study, which presented a set of ethical problem situations. These dilemmas dealt with coercion and control, conflict of interest, physical enviro...
Authors: | ; ; |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
Springer Science + Business Media B. V
1999
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In: |
Teaching business ethics
Year: 1999, Volume: 3, Issue: 4, Pages: 321-335 |
Further subjects: | B
Ethics
B Ethical Behavior B MBA students B ethical category B marketing managers |
Online Access: |
Volltext (lizenzpflichtig) |
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520 | |a The ethical tendencies of graduate business students from the United States were examined by analyzing their reactions to ethical dilemmas in a replicated study, which presented a set of ethical problem situations. These dilemmas dealt with coercion and control, conflict of interest, physical environment, paternalism and personal integrity. A comparison of these findings with the previous study of marketing managers indicates that the MBA students exhibited a greater degree of sensitivity to the ethical dimensions of business decision-making. Implications are drawn for business education and further research. | ||
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