Ethical Behavior of Marketing Managers and MBA Students: A Comparative Study
The ethical tendencies of graduate business students from the United States were examined by analyzing their reactions to ethical dilemmas in a replicated study, which presented a set of ethical problem situations. These dilemmas dealt with coercion and control, conflict of interest, physical enviro...
| Main Author: | |
|---|---|
| Contributors: | ; |
| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
|
| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
1999
|
| In: |
Teaching business ethics
Year: 1999, Volume: 3, Issue: 4, Pages: 321-335 |
| Further subjects: | B
Ethics
B Ethical Behavior B MBA students B ethical category B marketing managers |
| Online Access: |
Volltext (lizenzpflichtig) |
| Summary: | The ethical tendencies of graduate business students from the United States were examined by analyzing their reactions to ethical dilemmas in a replicated study, which presented a set of ethical problem situations. These dilemmas dealt with coercion and control, conflict of interest, physical environment, paternalism and personal integrity. A comparison of these findings with the previous study of marketing managers indicates that the MBA students exhibited a greater degree of sensitivity to the ethical dimensions of business decision-making. Implications are drawn for business education and further research. |
|---|---|
| ISSN: | 1573-1944 |
| Contains: | Enthalten in: Teaching business ethics
|
| Persistent identifiers: | DOI: 10.1023/A:1009874007235 |