The Middle Path: Using Dual-Investor Theory in Teaching Business Ethics

Graduates of business ethics courses often fail to apply what they have learned to decisions in business life because, this study finds, neither stakeholder theory nor shareholder-oriented theories seem satisfactory – less than 7% of respondents felt either view achieved the best balance between soc...

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Bibliographic Details
Main Author: Schlossberger, Eugene (Author)
Format: Electronic Article
Language:English
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Published: Springer Science + Business Media B. V 1998
In: Teaching business ethics
Year: 1998, Volume: 2, Issue: 2, Pages: 127-136
Further subjects:B Good Balance
B Social Responsibility
B Stakeholder Theory
B Sample Case
B Business Ethic
Online Access: Volltext (lizenzpflichtig)
Description
Summary:Graduates of business ethics courses often fail to apply what they have learned to decisions in business life because, this study finds, neither stakeholder theory nor shareholder-oriented theories seem satisfactory – less than 7% of respondents felt either view achieved the best balance between social responsibility and making a profit. Dual-Investor theory offers students a framework within which to articulate and think through the ethical dimensions of business decisions, a framework 77.8% of respondents overall and 82.1% of business students claimed they were most likely to use in making their own decisions. The paper provides three sample cases illustrating the instructional advantages of Dual-Investor theory and points out several ways instructors might use Dual-Investor theory in business ethics courses.
ISSN:1573-1944
Contains:Enthalten in: Teaching business ethics
Persistent identifiers:DOI: 10.1023/A:1009729000755