Adonai/Adidas T-Shirt

The t-shirt’s appropriation of a multinational sportswear corporation’s logo into a sacred Hebrew name for God could be simply a clever play on words, but a more critical approach might take into account the commodification of this sacred name for the deity and its subsequent selling in the marketpl...

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Библиографические подробности
Главный автор: Grant, Anne (Автор)
Формат: Электронный ресурс Статья
Язык:Английский
Проверить наличие: HBZ Gateway
Interlibrary Loan:Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany)
Опубликовано: 2014
В: Conversations
Год: 2014
Другие ключевые слова:B Apparel
B Commercialism
B Clothing
B Globalization
B Judaism
B Adidas
Online-ссылка: Volltext (kostenfrei)
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Итог:The t-shirt’s appropriation of a multinational sportswear corporation’s logo into a sacred Hebrew name for God could be simply a clever play on words, but a more critical approach might take into account the commodification of this sacred name for the deity and its subsequent selling in the marketplace for profit.
Объем:5
ISSN:2475-241X
Второстепенные работы:Enthalten in: Conversations
Persistent identifiers:DOI: 10.22332/con.obj.2014.49