Towards a Framework for Understanding Fairtrade Purchase Intention in the Mainstream Environment of Supermarkets
Despite growing interest in ethical consumer behaviour research, ambiguity remains regarding what motivates consumers to purchase ethical products. While researchers largely attribute the growth of ethical consumerism to an increase in ethical consumer concerns and motivations, widened distribution...
| Authors: | ; ; ; |
|---|---|
| Tipo de documento: | Recurso Electrónico Artigo |
| Idioma: | Inglês |
| Verificar disponibilidade: | HBZ Gateway |
| Journals Online & Print: | Carregar...
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| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| Publicado em: |
2016
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| Em: |
Journal of business ethics
Ano: 2016, Volume: 136, Número: 1, Páginas: 181-197 |
| Outras palavras-chave: | B
Schwartz value theory
B personal values B Fairtrade B Ethical consumerism B Theory of planned behaviour |
| Acesso em linha: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |
