How Green Management Influences Product Innovation in China: The Role of Institutional Benefits

Does being green facilitate product innovation? This study examines whether green management in firms operating in China fosters radical product innovation to a greater extent than it does incremental product innovation and investigates the underlying institutional mechanisms involved in the relatio...

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Bibliographic Details
Authors: Shu, Chengli (Author) ; Zhou, Kevin Zheng (Author) ; Xiao, Yazhen (Author) ; Gao, Shanxing (Author)
Format: Electronic Article
Language:English
Check availability: HBZ Gateway
Interlibrary Loan:Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany)
Published: 2016
In: Journal of business ethics
Year: 2016, Volume: 133, Issue: 3, Pages: 471-485
Further subjects:B Incremental product innovation
B Government support
B Radical product innovation
B Social legitimacy
B Green management
Online Access: Volltext (JSTOR)
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Description
Summary:Does being green facilitate product innovation? This study examines whether green management in firms operating in China fosters radical product innovation to a greater extent than it does incremental product innovation and investigates the underlying institutional mechanisms involved in the relationship between green management and product innovation. The findings show that green management is more likely to lead to radical product innovation than to incremental product innovation. Moreover, government support as a formal institutional benefit more strongly mediates the effect of green management on radical product innovation than its effect on incremental product innovation; whereas social legitimacy as an informal institutional benefit more strongly mediates the effect of green management on incremental product innovation than its effect on radical product innovation. These findings provide important implications for explaining how firms employ green management to facilitate product innovation.
ISSN:1573-0697
Contains:Enthalten in: Journal of business ethics
Persistent identifiers:DOI: 10.1007/s10551-014-2401-7