Corporate Social ‘Irresponsibility’: Are Consumers’ Biases in Attribution of Blame Helping Companies in Product–Harm Crises Involving Hybrid Products?
In recent years, there have been several high-profile recalls of hybrid products (those where organizations in multiple countries take part in the design, component sourcing, manufacturing, and marketing of a product). If consumers perceive a global firm to be responsible for the recall, then it wil...
| 主要作者: | |
|---|---|
| 其他作者: | ; |
| 格式: | 电子 文件 |
| 语言: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | 载入...
|
| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| 出版: |
2015
|
| In: |
Journal of business ethics
Year: 2015, 卷: 130, 发布: 3, Pages: 651-663 |
| Further subjects: | B
Product recall
B Attribution of blame B Hybrid products B Brand familiarity |
| 在线阅读: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |