Corporate Social Responsibility and the Benefits of Employee Trust: A Cross-Disciplinary Perspective

Research on corporate social responsibility (CSR) has tended to focus on external stakeholders and outcomes, revealing little about internal effects that might also help explain CSR-firm performance linkages and the impact that corporate marketing strategies can have on internal stakeholders such as...

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Autori: Hansen, S. Duane (Autore) ; Dunford, Benjamin B. (Autore) ; Boss, Alan D. (Autore) ; Boss, R. Wayne (Autore) ; Angermeier, Ingo (Autore)
Tipo di documento: Elettronico Articolo
Lingua:Inglese
Verificare la disponibilità: HBZ Gateway
Interlibrary Loan:Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany)
Pubblicazione: 2011
In: Journal of business ethics
Anno: 2011, Volume: 102, Fascicolo: 1, Pagine: 29-45
Altre parole chiave:B Ethical corporate marketing
B Corporate marketing
B Employee trust
B Corporate social responsibility
B Organizational Behavior
B Employee attitudes
Accesso online: Volltext (JSTOR)
Volltext (lizenzpflichtig)