The Fair Trade Movement: Parameters, Issues and Future Research

Although Fair Trade has been in existence for more than 40 years, discussion in the business and business ethics literature of this unique trading and campaigning movement between Southern producers and Northern buyers and consumers has been limited. This paper seeks to redress this deficit by provi...

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Bibliographic Details
Main Author: Moore, Geoff (Author)
Format: Electronic Article
Language:English
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Published: Springer 2004
In: Journal of business ethics
Year: 2004, Volume: 53, Issue: 1, Pages: 73-86
Further subjects:B North-South
B Fair Trade
B Empowerment
Online Access: Volltext (JSTOR)
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Description
Summary:Although Fair Trade has been in existence for more than 40 years, discussion in the business and business ethics literature of this unique trading and campaigning movement between Southern producers and Northern buyers and consumers has been limited. This paper seeks to redress this deficit by providing a description of the characteristics of Fair Trade, including definitional issues, market size and segmentation and the key organizations. It discusses Fair Trade from Southern producer and Northern trader and consumer perspectives and highlights the key issues that currently face the Fair Trade movement. It then identifies an initial research agenda to be followed up in subsequent papers.
ISSN:1573-0697
Contains:Enthalten in: Journal of business ethics
Persistent identifiers:DOI: 10.1023/B:BUSI.0000039400.57827.c3