Looking at Consumer Behavior in a Moral Perspective
The paper suggests that consumers and their behaviors deserve (much) more attention in our field. After a few website references (about ethical shopping and ethical trade initiatives) and after a brief literature review of recent business ethics and consumer behavior literature conceptual frameworks...
| Main Author: | |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer Science + Business Media B. V
2004
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| In: |
Journal of business ethics
Year: 2004, Volume: 51, Issue: 2, Pages: 129-141 |
| Further subjects: | B
consumer idealism
B Consumerism B Consumer behavior B ethical shopping B consumer dishonesty |
| Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |