Blind man's bluff: The ethics of quantity surcharges

Empirical evidence, including a recent field study in Northwest Indiana, indicates that supermarkets and other retail merchants frequently incorporate quantity surcharges in their product pricing strategy. Retailers impose surcharges by charging higher unit prices for products packaged in a larger q...

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Bibliographic Details
Authors: Gupta, Omprakash K. (Author) ; Rominger, Anna S. (Author)
Format: Electronic Article
Language:English
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Published: Springer Science + Business Media B. V 1996
In: Journal of business ethics
Year: 1996, Volume: 15, Issue: 12, Pages: 1299-1312
Further subjects:B Empirical Finding
B Business Ethic
B Empirical Evidence
B Field Study
B Economic Growth
Online Access: Volltext (JSTOR)
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Description
Summary:Empirical evidence, including a recent field study in Northwest Indiana, indicates that supermarkets and other retail merchants frequently incorporate quantity surcharges in their product pricing strategy. Retailers impose surcharges by charging higher unit prices for products packaged in a larger quantity than smaller quantity of the same goods and brand. The purpose of this article is to examine the business ethics of such pricing strategy in light of empirical findings, existing government regulations, factors that motivate quantity surcharges and prevailing consumer perceptions.
ISSN:1573-0697
Contains:Enthalten in: Journal of business ethics
Persistent identifiers:DOI: 10.1007/BF00411815