“Gold from Egypt”: The Contribution of Rhetoric to Cross-Cultural Communication
Rhetoric, as a discipline involving the effective use of words to influence or persuade, shares important common ground with both evangelism and Christian apologetics. Just as Augustine found gold in the secular art of the classical rhetoricians and used it to popularize the sermonic form of Christi...
Main Author: | |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
Sage
1976
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In: |
Missiology
Year: 1976, Volume: 4, Issue: 1, Pages: 89-102 |
Online Access: |
Volltext (lizenzpflichtig) |
Summary: | Rhetoric, as a discipline involving the effective use of words to influence or persuade, shares important common ground with both evangelism and Christian apologetics. Just as Augustine found gold in the secular art of the classical rhetoricians and used it to popularize the sermonic form of Christian communication, Professor Hesselgrave shows how today's missionary can harness the “new rhetoric” to the task of communicating the Christian faith cross-culturally. Missiology indeed! |
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ISSN: | 2051-3623 |
Contains: | Enthalten in: Missiology
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Persistent identifiers: | DOI: 10.1177/009182967600400112 |