Culture Change and its Relation to Literacy

Coming as he or she does, from a culture heavily dependent on print media, the western missionary finds the rejection of a literacy program a devastating experience. Missionary McKinney reminds us that by studying the cultural structure (particularly the religious structure), and by applying the est...

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Bibliographic Details
Main Author: McKinney, Carol V. (Author)
Format: Electronic Article
Language:English
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Published: Sage 1976
In: Missiology
Year: 1976, Volume: 4, Issue: 1, Pages: 65-74
Online Access: Volltext (lizenzpflichtig)
Description
Summary:Coming as he or she does, from a culture heavily dependent on print media, the western missionary finds the rejection of a literacy program a devastating experience. Missionary McKinney reminds us that by studying the cultural structure (particularly the religious structure), and by applying the established principles of culture change, we can often predict and forestall such potential rejection. Her article also includes suggestive lists of practical factors that may lead to acceptance or rejection of literacy programs.
ISSN:2051-3623
Contains:Enthalten in: Missiology
Persistent identifiers:DOI: 10.1177/009182967600400110