The consumers' emotional dog learns to persuade its rational tail: toward a social intuitionist framework of ethical consumption
Literature on consumers’ ethical decision making is rooted in a rationalist perspective that emphasizes the role of moral reasoning. However, the view of ethical consumption as a thorough rational and conscious process fails to capture important elements of human cognition, such as emotions and intu...
| Main Author: | |
|---|---|
| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
|
| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer Science + Business Media B. V
2021
|
| In: |
Journal of business ethics
Year: 2021, Volume: 168, Issue: 2, Pages: 295-313 |
| Further subjects: | B
Social influence
B Ethical consumption B Aufsatz in Zeitschrift B Consumer ethical decision making B Emotion B Intuition B Persuasion |
| Online Access: |
Presumably Free Access Volltext (lizenzpflichtig) Volltext (lizenzpflichtig) |