Exploring the effects of an Islamic branding strategy for non-food products in Indonesia
| Authors: | ; ; |
|---|---|
| Format: | Print Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| Published: |
2019
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| In: |
International journal of islamic marketing and branding
Year: 2019, Volume: 4, Issue: 2, Pages: 131-145 |
| Further subjects: | B
Muslim consumers
B Halal non-food products B Islamic branding B Aufsatz in Zeitschrift B Islamic retail store image B Indonesia |
| ISSN: | 2055-0944 |
|---|---|
| Contains: | Enthalten in: International journal of islamic marketing and branding
|
