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00000cam a2200000 4500 |
| 001 |
1686068077 |
| 003 |
DE-627 |
| 005 |
20210924131947.0 |
| 007 |
tu |
| 008 |
191219s2010 xxu||||| 00| ||eng c |
| 020 |
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|a 9780812704907
|9 978-0-8127-0490-7
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| 035 |
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|a (DE-627)1686068077
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| 035 |
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|a (DE-599)KXP1686068077
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| 035 |
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|a (OCoLC)1176174397
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| 040 |
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|a DE-627
|b ger
|c DE-627
|e rda
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| 041 |
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|a eng
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| 044 |
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|c XD-US
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|a BV652.23
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| 082 |
0 |
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|a 254/.5
|q LOC
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| 084 |
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|a 1
|2 ssgn
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| 100 |
1 |
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|a Wrenn, Bruce
|e VerfasserIn
|4 aut
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| 245 |
1 |
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|a Building strong congregations
|b attracting, serving, and developing your membership
|c by Bruce Wrenn, Philip Kotler, and Norman Shawchuck
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| 264 |
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|a Hagerstown, MD
|b Autumn House Publishing
|c c2010
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| 264 |
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4 |
|c © 2010
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| 300 |
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|a 558 Seiten
|b Illustrationen
|c 24 cm.
|e 1 CD-ROM (4 3/4 in.)
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| 336 |
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|a Text
|b txt
|2 rdacontent
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| 337 |
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|a ohne Hilfsmittel zu benutzen
|b n
|2 rdamedia
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| 338 |
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|a Band
|b nc
|2 rdacarrier
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| 500 |
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|a Includes bibliographical references and index
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| 520 |
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|a The intersection of marketing and religion -- The heart of twenty-first century marketing -- An application of the effective marketing process model : starting a grief ministry -- Serving people effectively : the responsive congregation -- How to understand : marketing research -- What to understand : factors influencing behavior -- Thinking like a marketing strategist : fundamental marketing concepts -- Market segmentation, targeting and positioning -- Strategic marketing planning -- Product, place, and price decisions -- Advertising and public relations decisions -- Fundraising decisions -- Fellowship marketing -- Evaluating our programs.
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| 650 |
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|a Church marketing
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| 700 |
1 |
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|a Kotler, Philip
|e VerfasserIn
|4 aut
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| 700 |
1 |
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|a Shawchuck, Norman
|d 1935-
|e VerfasserIn
|4 aut
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| 951 |
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|a BO
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| ELC |
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|b 1
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| ORI |
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|a SA-MARC-ixtheo_oa001.raw
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