Competing in Cedar: Nike, Superstar Athletes, and the Unseen Strangers Who Make our Shoes

Nike's global dominance in the athletic shoe and sports apparel market is without serious rival. Its current worth stands at $32.4 billion worldwide. Nike manufactures through an "export-processing system," where the intellectual work of design and marketing takes place in the US and...

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书目详细资料
主要作者: Vos, Matthew (Author)
格式: 电子 文件
语言:English
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Interlibrary Loan:Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany)
出版: [2019]
In: Journal of sociology and Christianity
Year: 2019, 卷: 9, 发布: 2, Pages: 7-28
Standardized Subjects / Keyword chains:B Nike (Firma) / Supply Chain Management / Sportschuh / 制造 / 亚洲女人 / 剥削 / 运动员 / 黑人 / 广告
IxTheo Classification:KBM Asia
KBQ North America
ZB Sociology
Further subjects:B Nike
B capitalist world-system
B 体育运动
B supply chains
B endorsements
B meta-national corporations
B export-processing
B Strangers
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