Psychologie der Werbekommunikation
| Subtitles: | Werbepsychologie |
|---|---|
| Main Author: | |
| Format: | Print Book |
| Language: | German |
| Subito Delivery Service: | Order now. |
| Check availability: | HBZ Gateway |
| WorldCat: | WorldCat |
| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| Published: |
Berlin [u.a.]
De Gruyter
1981
|
| In: | Year: 1981 |
| Edition: | 2., neubearb. Aufl. |
| Series/Journal: | Sammlung Göschen
2093 |
| Standardized Subjects / Keyword chains: | B
Advertising psychology
|
| Further subjects: | B
Advertising Psychological aspects
|
| Online Access: |
Table of Contents |
| Item Description: | Früher u.d.T.: Hoffmann, Hans-Joachim: Werbepsychologie 1. Aufl. u.d.T.: Hoffmann: Werbepsychologie. [1978 A 2075] |
|---|---|
| Physical Description: | 166 S, graph. Darst, 19 cm |
| ISBN: | 3-11-008521-6 |
