Essentials of marketing management
| Authors: | ; |
|---|---|
| Format: | Print Book |
| Language: | English |
| Subito Delivery Service: | Order now. |
| Check availability: | HBZ Gateway |
| WorldCat: | WorldCat |
| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| Published: |
London New York
Routledge
2011
|
| In: | Year: 2011 |
| Standardized Subjects / Keyword chains: | B
Marketing management
|
| Further subjects: | B
Marketing
Management
B Textbook B Marketing management B Marketing |
| Online Access: |
Inhaltsbeschreibung Table of Contents |
| Item Description: | Includes bibliographical references and index |
|---|---|
| Physical Description: | XXV, 524 S, graph. Darst. |
| ISBN: | 978-0-203-84720-6 978-0-415-55346-9 978-0-415-55347-6 |