Lécuyer, C., Kergoat, M., & Lambey-Checchin, C. (2026). Instrumental or Normative Motives: How Should Brands Implement Their Activism Campaigns? Journal of business ethics, 203(3), 667-685. doi:10.1007/s10551-025-05978-y
Cita Chicago Style (17a ed.)Lécuyer, Charlotte, Marine Kergoat, y Christine Lambey-Checchin. "Instrumental or Normative Motives: How Should Brands Implement Their Activism Campaigns?" Journal of Business Ethics 203, no. 3 (2026): 667-685, https://doi.org/10.1007/s10551-025-05978-y.
Cita MLA (9a ed.)Lécuyer, Charlotte, et al. "Instrumental or Normative Motives: How Should Brands Implement Their Activism Campaigns?" Journal of Business Ethics, vol. 203, no. 3, 2026, pp. 667-685, https://doi.org/10.1007/s10551-025-05978-y.
Precaución: Estas citas no son 100% exactas.
