Missional branding: A case study of the Church of Pentecost
Branding is a strategy designed by companies to help patrons or consumers quickly identify their products or organisations and give them a reason to choose their products or organisations over other competitors. In the Old Testament, God identified the Israelites as a unique brand. In the New Testam...
| Main Author: | |
|---|---|
| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| Published: |
2019
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| In: |
HTS teologiese studies
Year: 2019, Volume: 75, Issue: 4 |
| Further subjects: | B
Pentecostalism
B The Church of Pentecost B Branding B Missional Branding B Mission (international law |
| Online Access: |
Volltext (kostenfrei) Volltext (kostenfrei) |