Index Theologicus

Παρόμοια τεκμήρια

• Between Myth and Brand: Aspects of Myth in Marketing Communication
  από: Czeremski, Maciej
  Έκδοση: (2020)
• Explicating Ethical Corporate Marketing. Insights from the BP Deepwater Horizon Catastrophe: The Ethical Brand that Exploded and then Imploded
  από: Balmer, John M. T., κ.ά.
  Έκδοση: (2011)
• Brand as promise
  από: Bhargava, Vikram R., κ.ά.
  Έκδοση: (2022)
• Twitter in Marketing Practice of the Religious Media. An Empirical Study on Catholic Weeklies in Poland
  από: Leonowicz-Bukała, Iwona, κ.ά.
  Έκδοση: (2021)
• An exploration of the embedding of ritual behavior in advertising texts
  από: Grad, Iulia
  Έκδοση: (2023)
• Character and Virtue Ethics in International Marketing: An Agenda for Managers, Researchers and Educators
  από: Murphy, Patrick E.
  Έκδοση: (1999)
• Religion - Marketing's Unwitting Godparent: A Case Study of Coffee Branding and Consumer Loyalty
  από: Ulrich, Michael Leo
  Έκδοση: (2019)
• Organizational Leadership, Ethics and the Challenges of Marketing Fair and Ethical Trade
  από: Low, Will, κ.ά.
  Έκδοση: (2009)
• Brand Management of Catholic Church in Poland
  από: Ignatowski, Grzegorz, κ.ά.
  Έκδοση: (2020)
• An Ethical Framework for the Marketing of Corporate Social Responsibility
  από: van de Ven, Bert
  Έκδοση: (2008)
• The Drivers of Green Brand Equity: Green Brand Image, Green Satisfaction, and Green Trust
  από: Chen, Yu-Shan
  Έκδοση: (2010)
• The Ethics of Gamification in a Marketing Context
  από: Thorpe, Andrea Stevenson, κ.ά.
  Έκδοση: (2019)
• International Marketing Ethics: A Literature Review and Research Agenda
  από: Javalgi, Rajshekhar G., κ.ά.
  Έκδοση: (2018)
• Marketing and Ethics: What Islamic Ethics Have Contributed and the Challenges Ahead
  από: Ali, Abbas J. 1953-, κ.ά.
  Έκδοση: (2015)
• Toward A Code of Ethics for Marketing Educators
  από: Sirgy, M. Joseph, κ.ά.
  Έκδοση: (2006)
• The impact of digital marketing communication on brand awareness and purchase intention: does customer engagement mediate the relationship between brand awareness and purchase intention?
  από: Abdullah, Mahdi Mahmoud Haji Haider
  Έκδοση: (2020)
• The Importance of Ethics in Branding: Mediating Effects of Ethical Branding on Company Reputation and Brand Loyalty
  από: Sharifah Faridah Syed Alwi, κ.ά.
  Έκδοση: (2017)
• Remarks on marketing ethics
  από: Brennan, Bernard F.
  Έκδοση: (1991)
• Does Marketing Ethics Really Have Anything to Say? – A Critical Inventory of the Literature
  από: Gaski, John F.
  Έκδοση: (1999)
• The Ethics of Marketing to Vulnerable Populations
  από: Palmer, David, κ.ά.
  Έκδοση: (2013)