How religiosity affects attitudes toward brands that utilize LGBTQ-themed advertising

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書目詳細資料
主要作者: Chowdhury, Rafi M. M. I. (Author)
其他作者: Arli, Denni ; Septianto, Felix
格式: 電子 Article
語言:English
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Interlibrary Loan:Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany)
出版: 2024
In: Journal of business ethics
Year: 2024, 卷: 193, 發布: 1, Pages: 63-88
Further subjects:B Quest religiosity
B Brand attitudes
B Aufsatz in Zeitschrift
B Medical Ethics
B LGBTQ-themed advertising
B Intrinsic religiosity
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實物特徵
ISSN:1573-0697
Contains:Enthalten in: Journal of business ethics
Persistent identifiers:DOI: 10.1007/s10551-023-05578-8