The Nature of the Relationship Between Corporate Identity and Corporate Sustainability: Evidence from The Retail Industry
This article addresses the nature of the interface between corporate sustainability and corporate identity at both the strategic and instrumental levels. We developed an empirical qualitative study in two countries in Southern Europe addressing retailers who are actively engaged in pursuing corporat...
| Authors: | ; |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Cambridge Univ. Press
2017
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| In: |
Business ethics quarterly
Year: 2017, Volume: 27, Issue: 3, Pages: 423-453 |
| Further subjects: | B
sustainability performance
B Corporate identity B Corporate Sustainability B Strategy |
| Online Access: |
Presumably Free Access Volltext (lizenzpflichtig) Volltext (lizenzpflichtig) |