Why couldn't I be nudged to dislike a Big Mac?

The central distinction in Yashar Saghai's thought-provoking article is between nudges and (behavioural) prods. What distinguishes a prod from a nudge is that a prod is ‘substantially controlling’ (SC-ing) whereas a nudge is ‘substantially non-controlling’ (SNC-ing). This has moral relevance in...

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Bibliographic Details
Main Author: Bovens, Luc (Author)
Format: Electronic Article
Language:English
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Published: BMJ Publ. 2013
In: Journal of medical ethics
Year: 2013, Volume: 39, Issue: 8, Pages: 495-496
Online Access: Volltext (JSTOR)
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