SWAPCO Nuclear Corporation (SWAPCO)

SWAPCO is a nuclear fuel brokerage company which has managed to survive in a highly competitive niche market for fourteen years. The market is currently declining and the company must develop a strategy for survival and future growth. The case is designed to enable students to think about the effect...

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Bibliographic Details
Authors: Toterhi, Timothy (Author) ; Grunewald, Donald (Author)
Format: Electronic Article
Language:English
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Published: Proquest 1999
In: International journal of value-based management
Year: 1999, Volume: 12, Issue: 2, Pages: 159-180
Further subjects:B Competition
B Business Strategy
B government and business
B Energy
B Entrepreneurship
B International Business
B nuclear fuel
Online Access: Volltext (lizenzpflichtig)