Exploring the Gap Between Consumers’ Green Rhetoric and Purchasing Behaviour

Why do consumers who profess to be concerned about the environment choose not to buy greener products more regularly or even at all? This study explores how consumers’ perceptions towards green products, consumers and consumption practices (termed green perceptions) contribute to our understanding o...

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Bibliographic Details
Authors: Johnstone, Micael-Lee (Author) ; Tan, Lay Peng (Author)
Format: Electronic Article
Language:English
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Published: Springer Science + Business Media B. V 2015
In: Journal of business ethics
Year: 2015, Volume: 132, Issue: 2, Pages: 311-328
Further subjects:B Green perceptions
B Green attitude–behaviour gap
B Environmentally conscious behaviour
B Theory of planned behaviour
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