Consumers’ Perceptions of Corporate Social Responsibility: Scale Development and Validation
Researchers and companies are paying increasing attention to corporate social responsibility (CSR) programs and the reaction to them by consumers. Despite such corporate efforts and an expanding literature exploring consumers’ response to CSR, it remains unclear how consumers perceive CSR and which...
| Authors: | ; ; ; |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer Science + Business Media B. V
2014
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| In: |
Journal of business ethics
Year: 2014, Volume: 124, Issue: 1, Pages: 101-115 |
| Further subjects: | B
CSR programs
B CSR measurement tools B Corporate social responsibility B Gestalt of CSR B consumer perceptions of CSR B Scale Development B CSR policies |
| Online Access: |
Presumably Free Access Volltext (JSTOR) Volltext (lizenzpflichtig) |