Softening the Blow: Company Self-Disclosure of Negative Information Lessens Damaging Effects on Consumer Judgment and Decision Making
Is self-disclosure of negative information a viable strategy for a company to lessen the damage done to consumer responses? Three experiments assessed whether self-disclosing negative information in itself lessened the damaging impact of this information compared to third-party disclosure of the sam...
| Authors: | ; |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer
2014
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| In: |
Journal of business ethics
Year: 2014, Volume: 120, Issue: 1, Pages: 109-120 |
| Further subjects: | B
Company trustworthiness beliefs
B Consumer behavior B Judgment and decision making B Social influence processes |
| Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |