Reciprocity in Corporate Social Responsibility and Channel Performance: Do Birds of a Feather Flock Together?
Corporate social responsibility (CSR) is more and more important in the supply chain. Drawing from the stakeholder theory and channel relational reciprocity literature, we develop and empirically support a theoretical framework. Our framework predicts that CSR reciprocity between buyer and seller fi...
Authors: | ; |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
Springer Science + Business Media B. V
2013
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In: |
Journal of business ethics
Year: 2013, Volume: 118, Issue: 1, Pages: 203-213 |
Further subjects: | B
Market Competition
B CSR reciprocity B Channel performance |
Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |
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