Collaborative Enterprise and Sustainability: The Case of Slow Food

The current and prevailing paradigm of intensive agricultural production is a straightforward example of the mainstream way of doing business. Mainstream enterprises are based on a negativistic view of human nature that leads to counter-productive and unsustainable behaviours producing negative impa...

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Detalhes bibliográficos
Autor principal: Tencati, Antonio 1968- (Author)
Outros Autores: Zsolnai, László 1958- (Author)
Tipo de documento: Recurso Electrónico Artigo
Idioma:Inglês
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Interlibrary Loan:Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany)
Publicado em: 2012
Em: Journal of business ethics
Ano: 2012, Volume: 110, Número: 3, Páginas: 345-354
Outras palavras-chave:B Mainstream enterprise
B Sustainable agriculture
B Slow food
B Multiple bottom line
B collaborative enterprise
B Local Community
Acesso em linha: Volltext (JSTOR)
Volltext (lizenzpflichtig)
Descrição
Resumo:The current and prevailing paradigm of intensive agricultural production is a straightforward example of the mainstream way of doing business. Mainstream enterprises are based on a negativistic view of human nature that leads to counter-productive and unsustainable behaviours producing negative impact for society and the natural environment. If we want to change the course, then different players are needed, which can flourish thanks to their capacity to serve others and creating values for all the participants in the network in which they are embedded. In the article, through the analysis of the Slow Food movement and the use of recent theoretical and empirical contributions in behavioural sciences and psychology, we support the collaborative enterprise model as an alternative to the still prevailing, mainstream business models. Evidence shows that caring and responsible efforts of economic agents are acknowledged and reciprocated even in highly competitive markets.
ISSN:1573-0697
Obras secundárias:Enthalten in: Journal of business ethics
Persistent identifiers:DOI: 10.1007/s10551-011-1178-1