APA (7th ed.) Citation

Balmer, J. M. T., Powell, S. M., & Greyser, S. A. (2011). Explicating Ethical Corporate Marketing. Insights from the BP Deepwater Horizon Catastrophe: The Ethical Brand that Exploded and then Imploded. Journal of business ethics, 102(1), 1. doi:10.1007/s10551-011-0902-1

Chicago Style (17th ed.) Citation

Balmer, John M. T., Shaun M. Powell, and Stephen A. Greyser. "Explicating Ethical Corporate Marketing. Insights from the BP Deepwater Horizon Catastrophe: The Ethical Brand That Exploded and Then Imploded." Journal of Business Ethics 102, no. 1 (2011): 1, https://doi.org/10.1007/s10551-011-0902-1.

MLA (9th ed.) Citation

Balmer, John M. T., et al. "Explicating Ethical Corporate Marketing. Insights from the BP Deepwater Horizon Catastrophe: The Ethical Brand That Exploded and Then Imploded." Journal of Business Ethics, vol. 102, no. 1, 2011, p. 1, https://doi.org/10.1007/s10551-011-0902-1.

Warning: These citations may not always be 100% accurate.