Why Ethical Consumers Don’t Walk Their Talk: Towards a Framework for Understanding the Gap Between the Ethical Purchase Intentions and Actual Buying Behaviour of Ethically Minded Consumers
Despite their ethical intentions, ethically minded consumers rarely purchase ethical products (Auger and Devinney: 2007, Journal of Business Ethics 76, 361–383). This intentions–behaviour gap is important to researchers and industry, yet poorly understood (Belk et al.: 2005, Consumption, Markets and...
| Authors: | ; ; |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer
2010
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| In: |
Journal of business ethics
Year: 2010, Volume: 97, Issue: 1, Pages: 139-158 |
| Further subjects: | B
situational context
B Actual behavioural control B Ethical consumerism B intention–behaviour gap B Consumer ethics B perceived behavioural control B Theory of planned behaviour B word–deed gap B implementation intentions |
| Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |