How do Leading Retail MNCs Leverage CSR Globally? Insights from Brazil
This study examines how multinational corporations (MNCs) from the retail sector deal with four challenges they face when adopting Corporate Social Responsibility (CSR) policies: the challenge of developing well-performing CSR projects and programs, building competitive advantages based on CSR, resp...
Authors: | ; |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
Springer Science + Business Media B. V
2010
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In: |
Journal of business ethics
Year: 2010, Volume: 91, Issue: 2, Pages: 243-263 |
Further subjects: | B
Headquarter–subsidiary relationship
B CSR B MNCs B Emerging economies B Transverse CSR Management B Latin America |
Online Access: |
Volltext (lizenzpflichtig) |