On Changing Organizational Cultures by Injecting New Ideologies: The Power of Stories

Recent corporate legal and ethical meltdowns suggest that avoiding such harms to companies and to society requires a significant culture change within the organization. This paper addresses the issue of what it takes to change a corporate culture. While conventional wisdom may suggest that a change...

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Bibliographic Details
Authors: Wines, William A. (Author) ; Hamilton, J. B. (Author)
Format: Electronic Article
Language:English
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Published: Springer 2008
In: Journal of business ethics
Year: 2008, Volume: 89, Issue: 3, Pages: 433
Further subjects:B stories as DNA
B Ideologies
B new vocabularies
B Values
B new narratives
B mythic stories
B corporate culture changes
Online Access: Volltext (lizenzpflichtig)