An Exploratory Comparison of Ethical Perceptions of Mexican and U.S. Marketers
This is a study of the effects of a number of background variables on ethical perceptions of Mexican and U.S. marketers. This research investigates how a marketer’s personal religiousness, relativism, and the ethical values influence in perceptions of the degree of ethical problems in hypothetical m...
| Authors: | ; ; |
|---|---|
| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| Published: |
2008
|
| In: |
Journal of business ethics
Year: 2008, Volume: 82, Issue: 3, Pages: 539-555 |
| Further subjects: | B
Corporate ethical values
B Relativism B marketing ethics B ethical perceptions B Religiousness B Mexican ethics B cross-cultural ethics |
| Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |
MARC
| LEADER | 00000caa a22000002c 4500 | ||
|---|---|---|---|
| 001 | 1785631632 | ||
| 003 | DE-627 | ||
| 005 | 20250324044851.0 | ||
| 007 | cr uuu---uuuuu | ||
| 008 | 220112s2008 xx |||||o 00| ||eng c | ||
| 024 | 7 | |a 10.1007/s10551-007-9575-1 |2 doi | |
| 035 | |a (DE-627)1785631632 | ||
| 035 | |a (DE-599)KXP1785631632 | ||
| 035 | |a (DE-He213)s10551-007-9575-1-e | ||
| 040 | |a DE-627 |b ger |c DE-627 |e rda | ||
| 041 | |a eng | ||
| 084 | |a 1 |a 0 |2 ssgn | ||
| 100 | 1 | |a Marta, Janet |e VerfasserIn |4 aut | |
| 245 | 1 | 0 | |a An Exploratory Comparison of Ethical Perceptions of Mexican and U.S. Marketers |
| 264 | 1 | |c 2008 | |
| 336 | |a Text |b txt |2 rdacontent | ||
| 337 | |a Computermedien |b c |2 rdamedia | ||
| 338 | |a Online-Ressource |b cr |2 rdacarrier | ||
| 520 | |a This is a study of the effects of a number of background variables on ethical perceptions of Mexican and U.S. marketers. This research investigates how a marketer’s personal religiousness, relativism, and the ethical values influence in perceptions of the degree of ethical problems in hypothetical marketing scenarios. It also examines differences between Mexican and U.S. marketers on these variables. The results show significant differences in perception between the countries, and we discuss the implications of these differences for cross-cultural business activities. | ||
| 650 | 4 | |a Religiousness | |
| 650 | 4 | |a Relativism | |
| 650 | 4 | |a Mexican ethics | |
| 650 | 4 | |a marketing ethics | |
| 650 | 4 | |a ethical perceptions | |
| 650 | 4 | |a cross-cultural ethics | |
| 650 | 4 | |a Corporate ethical values | |
| 700 | 1 | |8 1\p |e VerfasserIn |0 (DE-588)1020922702 |0 (DE-627)689034059 |0 (DE-576)36231585X |4 aut |a Heiss, Christina | |
| 700 | 1 | |a De Lurgio, Steven A. |e VerfasserIn |4 aut | |
| 773 | 0 | 8 | |i Enthalten in |t Journal of business ethics |d Dordrecht : Springer, 1982 |g 82(2008), 3, Seite 539-555 |h Online-Ressource |w (DE-627)270937129 |w (DE-600)1478688-6 |w (DE-576)121465284 |x 1573-0697 |7 nnas |
| 773 | 1 | 8 | |g volume:82 |g year:2008 |g number:3 |g pages:539-555 |
| 856 | |3 Volltext |u http://www.jstor.org/stable/25482310 |x JSTOR | ||
| 856 | 4 | 0 | |u https://doi.org/10.1007/s10551-007-9575-1 |x Resolving-System |z lizenzpflichtig |3 Volltext |
| 883 | |8 1 |a cgwrk |d 20250301 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | ||
| 935 | |a mteo | ||
| 951 | |a AR | ||
| ELC | |a 1 | ||
| ITA | |a 1 |t 1 | ||
| LOK | |0 000 xxxxxcx a22 zn 4500 | ||
| LOK | |0 001 4033690514 | ||
| LOK | |0 003 DE-627 | ||
| LOK | |0 004 1785631632 | ||
| LOK | |0 005 20220112043651 | ||
| LOK | |0 008 220112||||||||||||||||ger||||||| | ||
| LOK | |0 035 |a (DE-Tue135)IxTheo#2021-12-30#C5047E8B7FDECB1A2F8AFDC4342FA210164CA564 | ||
| LOK | |0 040 |a DE-Tue135 |c DE-627 |d DE-Tue135 | ||
| LOK | |0 092 |o n | ||
| LOK | |0 852 |a DE-Tue135 | ||
| LOK | |0 852 1 |9 00 | ||
| LOK | |0 866 |x JSTOR#http://www.jstor.org/stable/25482310 | ||
| LOK | |0 935 |a ixzs |a ixrk |a zota | ||
| ORI | |a SA-MARC-ixtheoa001.raw | ||
| REL | |a 1 | ||
| SUB | |a REL | ||
