Reconciling Corporate Citizenship and Competitive Strategy: Insights from Economic Theory
Neoclassical and Austrian/evolutionary economic paradigms have different implications for integrating corporate social responsibility (corporate citizenship) and competitive strategy. Porter’s “Five Forces” model implicitly rests on neoclassical theory of the firm and is not easily reconciled with c...
| Main Author: | |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer Science + Business Media B. V
2008
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| In: |
Journal of business ethics
Year: 2008, Volume: 80, Issue: 2, Pages: 367-377 |
| Further subjects: | B
Corporate social responsibility
B Austrian / evolutionary economics B Neoclassical economics B competitive strategy B economic theory of the firm B incomplete markets |
| Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |