Corporate Social Strategy: Competing Views from Two Theories of the Firm
This paper compares two theories of the firm used to interpret firms’ corporate social strategies in order to derive new insights and questions in this research area. Researchers from many branches of strategic management agree that firms can strategically allocate resources in order to achieve both...
Main Author: | |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
Springer
2007
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In: |
Journal of business ethics
Year: 2007, Volume: 75, Issue: 1, Pages: 97-113 |
Further subjects: | B
Behavioural theory
B Rationality B Goals B Resource-based theory B corporate social strategy |
Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |