The Communication of Corporate Social Responsibility: United States and European Union Multinational Corporations
This study explores corporate social responsibility (CSR) by conducting a cross-cultural analysis of communication of CSR activities in a total of 16 U.S. and European corporations. Drawing on previous research contrasting two major approaches to CSR initiatives, it was proposed that U.S. companies...
| Authors: | ; ; |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer
2007
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| In: |
Journal of business ethics
Year: 2007, Volume: 74, Issue: 4, Pages: 373-389 |
| Further subjects: | B
Corporate social responsibility
B Social Reporting B transnational comparative analysis B corporate communications |
| Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |