RT Article T1 Cooperation and Competition in the Context of Organic and Mechanic Worldviews – A Theoretical and Case based Discussion JF Journal of business ethics VO 66 IS 1 SP 19 OP 32 A1 Ims, Knut J. A1 Jakobsen, Ove D. A2 Jakobsen, Ove D. LA English YR 2006 UL https://ixtheo.de/Record/1785625705 AB In this study we argue that there is an interconnection between; the mechanistic worldview and competition, and the organic worldview and cooperation. To illustrate our main thesis we introduce two cases; first, Max Havelaar, a paradigmatic case of how business might function in an economy based upon solidarity and sustainability. Second, TINE, a Norwegian grocery corporation engaged in collusion in order to force a small competitor out of the market. On the one hand, in order to encourage market behaviour that integrates economic, societal and environmental values we find that transparent cooperation within a context of an organic worldview takes care of important intrinsic as well as instrumental values. On the other hand, we find evidence for asserting that cooperation based upon a mechanistic worldview, typically leads to group egotistical consequences undermining the long term common good. K1 Sustainability K1 ORGANIC WORLDVIEW K1 mechanistic worldview K1 Fair Trade K1 Cooperation K1 Competition K1 Collusion DO 10.1007/s10551-006-9055-z