“To Pirate or Not to Pirate”: A Comparative Study of the Ethical Versus Other Influences on the Consumer’s Software Acquisition-Mode Decision

Consumers of software often face an acquisition-mode decision, namely whether to purchase or pirate that software. In terms of consumer welfare, consumers who pirate software may stand in opposition to those who purchase it. Marketers also face a decision whether to attempt to thwart that piracy or...

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Bibliographic Details
Main Author: Gupta, Pola B. (Author)
Contributors: Gould, Stephen J. ; Pola, Bharath
Format: Electronic Article
Language:English
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Interlibrary Loan:Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany)
Published: 2004
In: Journal of business ethics
Year: 2004, Volume: 55, Issue: 3, Pages: 255-274
Further subjects:B Government Policy
B acquisition-mode decision
B Software Piracy
B consumer welfare
B Diffusion
B Consumer ethics
B Marketing
Online Access: Volltext (JSTOR)
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